Privacy Policy

1. Introduction

TapTap Pty Ltd ("TapTap", "we", "us", "our") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard information when you visit tapphones.com.au.

2. Information We Collect

We collect the following types of information:

• Anonymous Usage Data: We automatically collect anonymous data about how you use our website, including pages visited, time spent on pages, scroll behaviour, button clicks, device type, browser type, screen resolution, and referral source. This data is collected using a lightweight, first-party analytics system and is not linked to your personal identity.
• Email Address: If you voluntarily sign up for launch notifications, we collect your email address.
• Contact Information: If you use our contact form, we collect the name, email address, and message content you provide.

3. How We Use Your Information

• To understand how visitors interact with our website and improve the user experience.
• To send you launch notifications if you have subscribed.
• To respond to your support enquiries.
• To measure the effectiveness of our marketing and advertising campaigns.

4. Anonymous Visitor Identification

We generate a random, anonymous identifier stored in your browser's local storage. This identifier cannot be used to determine your real identity. It allows us to count unique visitors and understand browsing patterns without collecting personal information. You can clear this identifier at any time by clearing your browser's local storage.

5. Cookies

Our website uses minimal cookies. We do not use third-party tracking cookies. The only cookies used are essential for website functionality.

6. Third-Party Sharing

We do not sell, trade, or share your personal information with third parties for marketing purposes. Anonymous, aggregated usage data may be shared with partners for market research purposes.

7. Data Security

We take reasonable measures to protect information collected through our website. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

8. Data Retention

Anonymous usage data is retained for the duration of our market research activities. Email addresses collected for launch notifications are retained until the notification has been sent or you request removal. Contact form data is retained for up to 12 months.

9. Your Rights

Under the Australian Privacy Act 1988, you have the right to access, correct, or request deletion of any personal information we hold about you. To exercise these rights, contact us at support@tapphones.com.au.

10. Children's Privacy

Our website is not directed at children under the age of 16. We do not knowingly collect personal information from children.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated revision date.

12. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us at support@tapphones.com.au.